News & Press
January 20, 2022
4 Tips for Planning a Successful Virtual Event
As the pandemic stretches on, the demand for motivational speakers and inspirational speakers remains high. That shouldn’t come as a big surprise. And neither should the ongoing popularity of virtual events.
Like home offices and groceries delivered to your door, virtual events aren’t going away. What has passed, however, are the days when you could quickly throw a virtual event together and expect attendees to cut you some slack if you have technical hiccups or a haphazard presentation.
It has been almost two years since conferences, galas, sales meetings, performances and a host of other events were canceled almost overnight. In the early days of the pandemic, event planners, arts organizations and businesses large and small (even speakers bureaus!), bravely dove into the deep end of the world of virtual events.
Since then, savvy event planners and marketers have discovered that virtual events can be much more than a backup option when the world turns upside down.
Make Your Next Virtual Event a Success
Virtual events can be an important tool for corporate communications, marketing, member relations, education, fundraising and other critical functions.
As the experts at Cvent, say, “Hosting a virtual event requires the same care and attention as an in-person event.”
So, if you’re planning a virtual event, what should you be paying attention to and caring about? Here are a few suggestions from Cvent:
- “Content is king,” they say. “In a virtual setting, your content is your event. Powerful keynotes and engaging sessions tailored to your attendees are critical.”
- Engagement is critical. One way to keep attendees is engaged is to craft memorable moments. Consider including a mix of live and pre-recorded content.
- “Video production quality and connectivity will be important, as well as the site that houses the agenda and content.”
- Don’t forget the fundamentals. “Virtual events, like in-person events, need good marketing. Without targeted, effective promotion, attendance suffers,” Cvent says.
If you are looking for a motivational speaker who will create memorable moments for your attendees, our speakers’ bureau can help. Please contact us for more information.